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So far Rachel Virden has created 37 blog entries.

Diet Pepsi “Love Every Sip” Out of Home Advertising Spotted in NY

Out of Home advertising elements for new Diet Pepsi "Love Every Sip" campaign have been captured by CMS Field Professionals in New York. Back in December Advertising Age ran an article about an upcoming major advertising campaign for Diet Pepsi to coincide with them rolling out a new sweetener blend in an effort to take back [...]

By | 2017-04-10T16:06:29+00:00 February 13th, 2013|OutdoorAdVault News|Comments Off on Diet Pepsi “Love Every Sip” Out of Home Advertising Spotted in NY

Laissez Les Bons Temps Rouler w/ Out of Home Advertising

(Let the Good Times Roll) According to an article on Reuters Revellers in New Orleans celebrated Carnival and Mardi Gras with parades, giant floats and parties that were expected to attract about a million people to the city and its historic French Quarter and generate an estimated $300 million. Eight years after Hurricane Katrina devastated [...]

By | 2017-04-10T16:06:29+00:00 February 12th, 2013|OutdoorAdVault News|Comments Off on Laissez Les Bons Temps Rouler w/ Out of Home Advertising

New York City Ballet Art Series OOH Spotted on NY Streets

According to Out to Launch from January 16th, 2013: DDB New York launched a campaign for the New York City Ballet Art Series, where contemporary visual artists will create original works inspired by NYCB and have them exhibited at the David H. Koch Theater at Lincoln Center. NYCB partnered with artist FAILE, the Brooklyn-based team of Patrick [...]

By | 2017-04-10T16:06:29+00:00 January 29th, 2013|OutdoorAdVault News|Comments Off on New York City Ballet Art Series OOH Spotted on NY Streets

Adspace Digital Mall Network Partners With AccuWeather To Deliver Custom Weather Content To Digital Mall Network

NEW YORK, Jan. 28, 2013 /PRNewswire/ -- Adspace Networks is partnering with AccuWeather, the leading multimedia weather information source worldwide, to bring local weather forecasts to the Adspace Digital Mall Network nationwide. AccuWeather will provide mall-specific content including daily weather reports and automated updates for weather alerts such as Severe Weather (snow/rain), Pollen Count, or an Excessive Heat Advisory. "Our [...]

By | 2017-04-10T16:06:30+00:00 January 29th, 2013|Industry News|Comments Off on Adspace Digital Mall Network Partners With AccuWeather To Deliver Custom Weather Content To Digital Mall Network

Titan and the Chicago Transit Authority Extend Advertising Contract Through 2019

New Agreement Extends Existing Contract An Additional Five Years and Includes New Digital Displays CHICAGO, Jan. 28, 2013 /PRNewswire/ -- Titan, the largest 'People in Transit' advertising company has extended its agreement with the Chicago Transit Authority (CTA), the second largest U.S. transit market, by an additional five-years. The extension means that Titan will be exclusively representing [...]

By | 2017-04-10T16:06:30+00:00 January 28th, 2013|Industry News|Comments Off on Titan and the Chicago Transit Authority Extend Advertising Contract Through 2019