Hampton Inn has launched a 3D DOOH campaign in movie theaters this summer with the release of the new “Spiderman” movie. Appearing on 6,000 screens this Summer and into the Fall, the spots are geared to families and the hotel chain’s 25-54 target. Cinema advertising continues to innovate and broaden it’s reach as a serious DOOH medium with this 3D effort. The campaign is being placed with NCM, the largest cinema advertising provider.
Hampton Inn goes 3D in Cinema Ad Campaign
About the Author: Glenn Carroll
Glenn is the founder and CEO of Carroll Media Services, Inc., a one of a kind OOH/DOOH 3rd party pre-ride and audit service - established in 1993 and located in Atlanta, GA.